Business: Autos: Shifting Down for the '70s

THE auto industry has traditionally prospered on what it likes to regard as a love affair between the American people and the car. Detroit sells its products not only as transportation but also as symbols of power, status or constantly renewable youth. But amid declining auto sales and a new public preoccupation with pollution, congestion and cost, some of the industry's leaders have concluded that the love affair has cooled. They believe that their market has changed, fundamentally and permanently. "I think the glamour of the automobile is decreasing," Henry Ford II told...

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