Britain: Anyone Can Be Lonely

In the London suburb of St. Albans one afternoon last week, a spry, retired accountant named Robert Turner, 70, tucked a notebook into his pocket and set out on a special call. In an hour's visit with Retired Clerk Leslie Wilson, Turner chatted about old times and admired the abstract paintings that Wilson does as a hobby. When he got home, Turner wrote a short report of the visit, mailed it off to the London offices of Unilever Ltd., for which both men once worked.

Ex-Accountant Turner is part of a modest but highly effective organization through which Unilever, the...

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