AS you will see in this issue, TIME is a colorful magazine. Indeed, it is the only newsmagazine that uses costly full-color in its editorial pages.
Last year TIME ran 162 four-color editorial pages. An additional 52 four-color pages were devoted to TIME'S covers, which were painted by such noted artists as Pietro Annigoni, Boris Artzybasheff, Aaron Bohrod, Bernard Buffet, Boris Chaliapin, James Chapin, Peter Hurd, John Koch, Henry Koerner, Bernard Safran, Ben Shahn, Rufino Tamayo, Robert Vickrey and Andrew Wyeth.
TIME'S investment in editorial color is more than matched by our advertisers'...
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