Television: The New Emperor of Pay

Pat Weaver, once the president of NBC, is now the emperor of Subscription Television. His empire is scarcely two weeks old and so far has only 2,400 viewers in a small swatch of West Los Angeles. But the clamor it has raised is at the fightin'-words level all over California.

Weaver's STV gets into people's homes on telephone lines. It gets into their ordinary TV sets through an adapter, which puts STV programs onto Channel 6 — a deadhead channel in Los Angeles. By twisting a knob on a Program Selector Box that...

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