Business: Bargain Day in Appliances

For consumers in the market for "white goods" (refrigerators, washing machines, etc.), the bargains last week were the best in many a moon. Hotpoint was so eager to unload that it had set up carnival-like displays around the nation, was giving away cokes, ice cream and balloons to kids who brought their mothers to the fair (next week, the kids can trade their mothers for space helmets). Whirlpool has cut distributor prices 6% on some refrigerator models. General Electric has stripped trim off other models to sell them as cheaper "economy specials." The industry was hustling as quickly as it could...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!