GOODS & SERVICES: New Products, Aug. 25, 1958


Nonskid Package. The first corrugated packaging material with built-in skid resistance for fragile cartons was brought out by Olin Mathieson Chemical Corp. Called Skid-Master, the paper has a special abrasive worked into its surface that prevents sliding, was tested for six months by beverage and food makers.

Lifetime Heel. That bane of woman's existence—the broken heel—has been removed by Lifetime Heels of Lawrence, Mass., which is marketing a pencil-slim heel guaranteed for the life of the shoe. Heel is made of plastic reinforced with a steel shaft; lift also is of steel and guaranteed not to wear out.

Hill Climber....

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!