Medicine: Gaining Face in Japan

Clip-clopping on high heels, a smartly dressed girl turned into a narrow alley behind Tokyo's famed Ginza one morning last week, passed half a dozen tawdry sake shops and headed for a three-story building with an imposing marble entrance lettered in gold: "Jujin Hospital." Smaller but more significant was the legend: "Home of the Japanese Society of Cosmetic Medicine." By going to Jujin, patients can not only gain face but new faces.

The girl was pretty, but like most Asians she had a heavy-lidded look. At their widest, her eyes did not appear to open as wide as a Caucasian's; half-closed, her...

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