AUTOS: No. 3 Fights Back

The Chrysler Corp. comeback that swept the company from a 1954 low of 13% of the car market to 17.1% last year was the most dramatic industrial success story of 1955. The next step, exulted President Lester Lum Colbert, was to recapture Chrysler's traditional 20% of the market, "and then do even better." But Chrysler, far from doing better, was again slipping fast. At the end of the first six months of this year it had assembled only 14.85% of total industry output, 3.78 less than in the same period last year v. a 5.16 rise for G.M., a...

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