Education: Tonic for Executives

The students were middle-aged and obviously prosperous. Some were balding, and all had the air of men of responsibility. But in all its 68 years, California's Pomona College (enrollment: 1,025) had rarely had a more eager class. They were 25 rising executives, with jobs ranging from blast furnace superintendent to insurance company vice president. They had been sent to Pomona, at company expense, to gulp down as big a dose of the liberal arts as possible in two weeks.

When Chairman Floyd Bond of Pomona's economics department began planning a summer session for executives,...

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