Radio: The 120 Million Audience

TV's three big networks this week are mobilizing some staggering forces and equipment for their 70-hour gavel-to-gavel coverage of the two political conventions. If 1956 fails to provide the best political show yet, it will certainly offer the biggest. Items:

¶ Ninety-six cameras will be deployed in Chicago and San Francisco to bring the big show (at a cost of $17 million) to a forecast 120 million people—the biggest mass audience in history (twice the number that saw the 1952 convention, twelve times the 1948 show). ¶ New coaxial cables have been laid. Nearly 73,000...

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