The Press: Yanked

The U.S. press, which abounds in advice to readers on their physical, mental and marital symptoms, spurned their dental troubles until 1956 when a young (32), crew-cut Cincinnati dentist named Peter Garvin decided to fill the cavity. Three months after its first appearance in Columbus' Ohio State Journal (circ. 80,834), Dentist Garvin's column (title: "Your Teeth") was picked up by General Features Corp. and offered to newspapers across the U.S.

Five months later, when Dentist Garvin's home-town Cincinnati Times-Star (157,409) started running his bylined weekly column and published a picture and thumbnail sketch of its author, the Cincinnati Dental Society objected...

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