Business: How to Create Good Will

Like every U.S. company. General Electric Co. believes that nothing helps business like being nice to big customers. But last week G.E. learned to its horror of a case where things had gone too far. In a Mann Act case in a Manhattan courtroom, three call girls testified that at least three times last year one or another of them had given her all for G.E. products. Lewis E. Rinker and John A. Murray, both officials of G.E.'s supply company in Newark, N.J., admitted they paid the girls to entertain important customers, .all in...