CORPORATIONS: Keeper of the Coins

Standing on a Chicago el platform one day in 1928, a lean, mild-mannered New Englander named Nathaniel Leverone idly started feeding coins into the vending machines and got madder by the minute. "I weighed myself on a penny machine and found I weighed 205," recalls Leverone. "Another machine said 98. A chocolate machine gave me nothing, not even my penny back. Out of a peanut machine I got six moldy objects I wouldn't feed to a goat." Businessman Leverone got sore enough to go to work to teach the vending-machine business a lesson in honesty—and see if it would...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!