James Jarrell, president of Chicago's Old Republic Credit Life Insurance Co., likes to call himself the Woolworth of the insurance business. Says Jarrell, with a note of pride: "We're in the five-and ten-cent insurance business—and we like it that way." He well might. Like Woolworth's, Jarrell has built a multimillion-dollar business by scooping up the small insurance premiums in a comparatively new insurance field that many insurance companies have hardly bothered with. The field: insurance on installment buying and small-bank loans. By concentrating on credit insurance, Jarrell boosted the company up...
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