ADVERTISING: Something Old, Something New

"She's Engaged! She's Lovely! She Uses Pond's!" Miss Elinor Warren, 25, of Norwalk, Conn., is, as the ads say, lovely (see cut). She uses Pond's Cold Cream. And she was engaged. But two months ago, Miss Warren and her fiance, John Troy Small, decided to call it off.

Miss Warren called Manhattan's J. Walter Thompson Co. to tell them the news and ask them to cancel the ad. Reaching for a dram of old popskull, the admen said it was impossible. The pages in the magazines in which it was running had gone to press, and the ad could not...

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