Music: Nickel Serenade

Manager Ralph Black of the Buffalo Philharmonic Orchestra needed a gimmick to back up his theory that most people simply do not know a good bargain in music when they see one. After all, he thought, $7.20 for a student's season ticket to his orchestra's concerts was really dirt cheap. With the help of a slide rule, stop watch and timing book, Manager Black last week worked out his gimmick.

A nickel's worth of jukebox tune, which runs about 2¼ minutes, costs 2.2¢ a minute, he calculated. Buffalo's ten-concert season costs (at two hours for each concert) a little more than half...

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