Radio: A Bah! from the Pooh-bah

// you want to know who we are, We're the hucksters of radio. . . . . We're vice presidents and clerks, Confidentially, we're all jerks. . . . There was no mistaking the tune. With apologies to Gilbert & Sullivan, Fred Allen, radio's comic Pooh-bah, this week joined the growing ranks of the industry's flagellants with a withering burlesque: The Radio Mikado, written by Allen.

At rehearsal, the operetta opened in the office of Button, Burton, Bitten and Muchinfuss, where Philmore Updyke Muchinfuss ("known in the trade as old P.U.") was holding a staff conference. The advertising agency needed...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!