The Story Of An Experiment: Yes and No and Maybe

These are TIME'S standards of editing; they, along with the methods described above, tell something of an experiment that began 25 years ago.

They do not tell whether the experiment is working. That has to be answered with yes and no and maybe.

TIME is a success by the standard of the market place, and, in the fiercely competitive U.S. information market, that is not a negligible achievement. Judged professionally, by prevailing journalistic standards, it is generally conceded to do a competent, and occasionally better than competent, job.

But that isn't how TIME asked to be judged. It said that the public was badly...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!