SHOW BUSINESS: Glad Hands Across the Sea

When British Cinemagnate Joseph Arthur Rank visited Hollywood last summer, the gilded city wined and wooed him like everybody's business. Rank held the key to U.S. movie profits in the foreign market, and everybody wanted the key. Last week it looked as if two of Hollywood's studios finally got it.*

Up & coming International Pictures, Inc. and Universal Pictures Co., Inc. (20% Rank-owned) turned the trick by a smart deal with Rank. Under the deal, Rank would distribute through his 820 theaters abroad at least eight pictures a year made by International. In return, Rank...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!