ADVERTISING: Down to Earth?

Manhattan's Gimbel Brothers, Inc., never one to be modest about its wares, last week overdid it. Said Gimbels, in full-page newspaper ads : "Plain down-to-earth Gimbels flies out with the best buy in the sky! Gimbels has Taylorcrafts [airplanes].

. . . Get your plane Saturday and fly to your Maryland farm on Sunday. . . . Fly to Wilkes-Barre . . . Monday. Flying is easier than driving a car. ... It costs less to run a Taylorcraft than to operate an automobile. . . . CAA records prove the safety ... 8 free hours flying instruction (enough to...

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