The little radio station RGBS of Harlingen, Tex. serves some 40
scattered communities in the Rio Grande valley. RGBS recently asked
listeners for their telephone numbers and the time they generally go to
bed, offered to telephone them, at no matter what hour, the minute the
invasion news came through. Result: some 400 grateful customers have
requested KGBS's special service.
To continue reading: or Log-In
Want the full story?
Get TIME the way you want it
Week Digital Pass — $4.99
Pay-As-You-Go DIGITAL ACCESS — $2.99
Year ALL ACCESS — Just $30! Best Deal!
Print Magazine + Digital Edition +
Subscriber-only Content on TIME.com
Learn more about the benefits of being
a TIME subscriber
If you are already a subscriber sign up — registration is free!