Radio: Who's Running Who?

Orson Welles's aversion to advertising men who tell him how to produce his radio shows was a moving factor in his decision last week to give up the Lockheed-Vega show, Ceiling Unlimited, after the 13th broadcast next month.

The difference between Welles and the advertising agency (Lord & Thomas, now Foote, Cone & Belding) arose when an adman asked Welles's publicity man how the actor should be handled. Welles heard about it and roared: "My God, didn't he even offer you a bribe?" When he met the adman in the studio, Welles enlarged his views. "Why, you incredible little heel," he said,...

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