Founded on uncertainty, dedicated to illusion, the $2,000,000,000 cinema industry every year makes one monumental effort to seem prudent, predictable and precise. This effort, in itself the most heroic of the industry's whims, occurs every spring when the producers assemble their salesmen for annual conventions. Purpose of conventions is to excite enthusiasm. Procedure is to boast as loudly as possible about lists of forthcoming productions. By last week two major conventions were over, six more were scheduled for the near future. From pages of ballyhoo in magazines, newspapers, trade publications, cinemaddicts got some idea of what to expect in the way...
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