Last week the following was news: Kenneth Collins, smart young adman, resigned as publicity director of R. H. Macy & Co., Manhattan bargain department store, to form his own agency. Year ago he resigned but changed his mind after a long talk with shrewd, paternal President Jesse Isidor Straus. Kenneth Collins' friends say he wanted to be a millionaire by 1936, that Jesse Straus promised to make him one (in Macy stock) if only he would stay. To Macy's he would be worth it. Since he hit upon his vein of bright, saucy, it's-smart-to-be-thrifty...
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