Television: United We Fall

Five weeks ago, the so-called United Network went on the TV screens in 106 U.S. cities with the Las Vegas Show, a two-hour club crawl of the "Strip." The program, promised United President Oliver Treyz, would be "the most exciting and dynamic variety show ever televised," and would by fall enable him to add six more hours of daily programing and news, and thus make United a full-fledged competing fourth network. Bold words—considering that they came from a modest headquarters over a Woolworth's store on Manhattan's East Side.

The Las Vegas Show was overbilled (TIME, May 12), and sponsor...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!