Letters: Jul. 26, 1968

Equal Time

Sir: Your cover article on the commercial [July 12] was an exquisite amalgam of love, truth, beauty, corn and a little salt.

JIM KERNS

Sheridan, Wyo.

Sir: I am surprised that you suggested no escape plan for the average CEBUS victim. Mine is workable, simple, and guaranteed to trim the waistline while liberating the mind from ugh-plugs. For women, the average battery of three commercials per station break allows time for any of the following: washing and rinsing about one-third of the dinner dishes, emptying trash, sorting or putting away the wash, pressing...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!