Although some thought it dead, the idea of a New York afternoon newspaper is still very much alive at the Daily News. The paper has been talking it over with the unions and has shown a dummy issue to prospective advertisers. This week the directors of the Chicago Tribune-Daily News meet in Florida to ponder a decision. "The News is farther down the road toward bringing out a paper than anyone else has been," says International Typographers Union Boss Bert Powers.
One reason for venturing into the afternoon field is the desire to reach a higher-income, "quality" audience that the...
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