A Letter From The Publisher: Oct. 14, 1966

"TIME readers know a lot about us: there we are every week with our ideas showing. Now we are getting to know more about our readers. Some of the fascinating facts about them emerged in a new statistical study, Profile of Subscribers to the National Edition of TIME.

The average TIME subscriber in the U.S., says the study, has a median age of 39.3 years and an average household income of $14,904. Mr. Average Subscriber has a wife and, in true statistical fashion, 1.5 children. He owns his own home, worth an average of $27,235, where Mrs. Subscriber works with a daz...

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