LAST summer we at Time Inc. made some 20 million changes in our mailing lists to put ZIP code numbers on the address labels of all U.S. subscriber copies of our magazines. We put the ZIP on all our mail letters as well to help the Post Office expedite handling, and of course to get the magazines to the readers as fast as possible. We have been quite pleased with the results and so, it turns out, has the U.S. Post Office Department. Last week Postmaster General John A. Gronouski presented to Time Inc. the department's first Special Merit...
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