Computers: Successful Stripling

"Make a note of the name of Nixdorf," read advertisements that have been appearing in West German news papers. By such direct promotion, a stripling in the computer field has established its own European image among such veterans as IBM, Machines Bull and Siemens. With only 700 employees in a factory in the Westphalian town of Paderborn, Nixdorf still sells two out of every three small digital computers bought in West Germany. At the annual Hannover fair, Nixdorf's first-time display became a magnet for Germans interested in business machines; of the fairgoers who visited the Nixdorf booth, 780 were...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!