Business: Success with Sauce

Long a favorite thirst quencher in the Asian tropics, fermented palm sap is said to have wondrous medicinal properties for combatting high blood pressure, whooping cough and a host of other maladies. Whatever its actual benefits, its many devotees drink the stuff as if their lives depend on it. Known most commonly as toddy,* the deceptively mild-tasting brew ferments naturally after it is tapped atop 40-ft.-high coconut palms by shinnying, surefooted natives. It is so potent a potable that in Singapore its sale comes under strict government regulation: because the beverage gets stronger with age, the island's six licensed toddy parlors...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!