A Letter From The Publisher: Oct. 1, 1965

IN the year or so since President Johnson first outlined the concept, the Great Society has become a national and international catch phrase and a challenge to Americans in all walks of life, notably including journalism. That particular challenge was discussed last week by Time Inc. Editorial Chairman Henry R. Luce in a speech to the Magazine Publishers Association. The occasion was the M.P.A.'s presentation of the Henry Johnson Fisher Award to Luce for "outstanding achievement in magazine publishing," an award named after the late chairman of McCall's and Popular Science companies. The speech set forth some basic thoughts on the...

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