The world's largest manufacturer of luggage is named after the Bible's powerful Samson. Its president has a name to match: King David. The firm's official corporate philosophy is the Bible's Golden Rule: "Do unto others as you would have them do unto you."* All company officers and salesmen carry a marble encircled by a gold band on which the Golden Rule is printed, take it out for inspiration when they have a business decision to make.
This philosophical approach — wedded to some pragmatic business practices—has paid off handsomely for Denver's Samsonite Corp. The firm now accounts for more than...
To continue reading:
or
Log-In
