A Letter From The Publisher: Nov. 20, 1964

ONE lucky thing about the Notre Dame football coach, Ara Parseghian, wrote a Midwest sports columnist last week, was that he hadn't made the cover of TIME. This wry little note took public notice of a myth that is a continuing topic of conversation among journalists —particularly sportswriters. It is known as the TIME cover jinx.

No one knows just how the myth got started, but it has persisted for 30 years. Any sports figure who gets on the cover of TIME, goes the mythology, is doomed to defeat—in a phrase, has had it. TIME Subscriber Ara Parseghian saw that jinx note...

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