Italy: A Ferrari Built for Two

Enzo Ferrari is an Italian automotive genius who worships power and precision and regularly rolls the world's finest and fastest racing cars out of his factory at Maranello. Henry Ford II is a sales-conscious U.S. automotive chief whose company has lately re-emphasized speed and competitive racing as one way to catch up with front-running General Motors. What could be more natural than for the two to get together? They plan to. Ferrari, which produced about 500 cars last year, and Ford, which produced 3,400,000, will become partners once mutual discussions that have been going on at Maranello are finished. Ford...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!