Aircraft: The Reluctant Executive

In Teheran, a salesman from Lockheed Aircraft Corp. is hoping to get the signature of the Shah of Iran on a contract to buy a JetStar corporate jetliner. Indonesia's President Sukarno already owns one. So does Millionaire Harold S. Vanderbilt of Palm Beach and New York. But executive jets are running into stiff sales resistance from the very group for which they were intended: corporate executives. The difficulty is not salesmanship (a demonstration ride can be arranged at the drop of a hat) or a lack of a choice. Eleven planemakers, including...

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