Show Business: Old Ironclads

Designing to appeal most to the most, NBC has discovered a somewhat ultimate weapon. Ram a Hollywood movie into prime time; fire one, fire two, and pom—the nearest enemy network goes down without a bubble.

CBS, for example, has been cruising along in the early part of Monday evenings, comfortably ahead of all opposition with To Tell the Truth, I've Got a Secret, The Lucy Show and The Danny Thomas Show. NBC was running a poor third with It's a Man's World and Saints and Sinners. It was TV show against TV show, and CBS...

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