Industry: RCA's Comeback

At Radio Corp. of America, the master's voice belongs to Chairman David Sarnoff, and it has been rather cheerless in recent years. By 1960, two ambitious projects had pulled RCA profits down to a bare 2.4% on sales. One was Sarnoff's gamble on color television—a burst of red on the ledger books. The other was RCA's assault on the grimly competitive computer market; the figures that RCA computers produced were all minuses.

Last week Sarnoff beamed to the world that RCA had turned the corner in 1962. On record sales of $1.7 billion, the company raised its operating profits after...

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