The Press: Enter the Observer

On newsstands, the new Sunday paper had a clean, uncluttered look (six columns to the page instead of the customary eight), and it was certainly easy to carry home (8 oz. v. the 4 Ib. 2 oz. of the New York Times). The pictures were played for dramatic effect: a blast-off shot of Saturn, the U.S.'s largest rocket, soared majestically the length of the page; a glowering portrait of Brigadier General William B. Rosson, the U.S. Army's guerrilla warfare expert, was brutally cropped to eliminate part of the general's brow, all of his hair...

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