Insurance: Boom in Bloomington

In most respects, Bloomington, Ill. (pop. 36,800), is a typical bustling Midwestern market city. The one thing that makes Bloomington a bit different from the run-of-the-mill county seat is the presence of its largest employer, the State Farm Mutual Automobile Insurance Co. This week State Farm will report that its premium income for the first half of this year was up nearly 11% to $281 million, and that in May the company signed up its seven millionth policyholder. All this handily helped State Farm hold its rank as the world's largest automobile...

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