GOODS & SERVICES: New Ideas, Jan. 14, 1957


Flavored Beer. A light alcoholic drink with a cola, punch or Collins flavor was put on the market by the Weber-Waukesha Brewing Co. of Waukesha, Wis. Manufactured under the patent of Chicago's Sassy International Inc., the drink is made with hops and has about the same alcoholic content as beer. Price for four 7-oz. bottles: under $1.

Electric Wristwatch. The first commercial electric wristwatch was put on sale by Hamilton Watch Co. The same size as conventional watches, it is powered by a shirt-button-sized 1.5-volt battery. Price: $89.50 for gold-filled model, $175 for 14-carat gold-cased model, $1.75 apiece for replacement...

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