With unwonted hoopla, the New York State Medical Society announced last week a new gimmick in blood banking. Under its "blood assurance program," the head of a family can sign up at one of the member blood banks and, in return for one pint of blood each year, get a certificate entitling him and each member of his family to a maximum of four pints of transfusion blood. A single individual is assured of all the blood he may need. A family in which nobody is qualified to give blood can get in on the plan if a friend or relative...
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