Everybody was talking about the weather, and its effect on sales had many a businessman worried. Over much of the U.S. last week hung a mass of unseasonably warm air that was making people forget that winter—and Christmas—are almost at hand. The latest warm spell was just a part of what has proved in many sections of the country to be one of the mildest falls on record.
In Chicago, Sears Roebuck reported that its October sales were 7.8% below last year's. Said Chairman Robert E. Wood: "This unseasonable weather has caused a perceptible slump in many fall and winter...
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