THE NATION: A Letter From The Publisher, Nov. 30, 1953

A few weeks ago TIME'S Business section reported on an unusual business venture in Greeley, Colo. It was the story of Mrs. Dorothy Ferguson, a Greeley housewife, who while convalescing from a broken leg came up with an idea for her own business: making and marketing frozen cookie dough (TIME, Sept. 28). The idea caught on and soon outgrew Mrs. Ferguson's home kitchen. The venture was incorporated, and quickly became a center of community investment as Greeley townsfolk rushed to buy stock and admire the new cookie plant, where the Fergusons expect to...

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