ADVERTISING: Dial M for Manus

On the remote south coast of Manus Island, 200 miles from New Guinea, famed Anthropologist Margaret Mead was interrupted in her research last month by an urgent message. The district commissioner had sent a boat to tell her that New York was trying to reach her by telephone. Fearing some emergency, Dr. Mead set off on a seven-hour trip through dangerous reefs and rough seas to take the call. It turned out to be from a researcher working for Manhattan's Batten, Barton, Durstine & Osborn Inc. The message: "Dr. Mead, we are conducting worldwide research into the smoking habits...

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