CORPORATIONS: How to Make Marbles

Television air waves were "empty and hungry" when Chicago Lawyer Milton Gordon set out to appease the hunger in 1953. As a vice president of Walter E. Heller & Co., Gordon worked on movie financing, helped launch United Artists (TIME, April 28), saw the need of small stations for television films. Teaming up with Hollywood Producer Edward Small, Gordon formed Television Programs of America, Inc. as a production and distribution company. Into T.P.A. Gordon and Small put $125,000 apiece, bought their first series. Ramar of the Jungle, for $100,000. In the era before Hollywood features became standard late-show fare,...

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