COMMUNICATIONS: The T.N.T. Man

Behind a gold-painted locomotive, a trainload of G.M. brass rolled into Flint, Mich, last week to celebrate the production of G.M.'s 50 millionth car. While G.M. President Harlow Curtice looked on, a gold-plated Chevrolet rolled off the assembly line. At lavish luncheons in 52 hotels scattered through the U.S., and in Manhattan's Carnegie Hall, another 15,000 invited guests watched the festivities over the most extensive closed-circuit TV network ever rigged.

For G.M. it was a great occasion. "Red" Curtice predicted a 10% rise in the auto industry's output next year (to 5,800,000...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!