Cinema: The Big Money

After totting up the 1953 box-office figures this week, Variety reported that the No. 1 picture—though in release only three months — was 20th Century-Fox's first CinemaScopepic, The Robe. The estimated gross: between $20 million and $30 million, a fair start toward topping Gone With the Wind, the alltime top-grosser ($35 million).

Other expected big-grossers: From Here to Eternity (Columbia), $12,500,000 Shane (Paramount), $8,000,000; How to Marry a Millionaire (20th Century-Fox, CinemaScope), $7,500,000; Peter Pan (Walt Disney; RKO Radio), $7,000,000; Hans Christian Andersen (Samuel Goldwyn; RKO Radio), $6,000,000; House of Wax (Warner, 3-D), $5,500,000; Mogambo (M-G-M), $5,200,000; Gentlemen Prefer Blondes (20th...

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