The Press: To the Niminy Piminy

"The success of the London Daily Mirror," lamented the staid London Economist, "is a sore reflection upon a democracy, sometimes called educated, that prefers its information potted, pictorial, and spiced with sex and sensation." Nevertheless, just that style of journalism has made the Mirror the biggest daily in the world (circ. 4,432,700). Last week 40-year-old Mirror Editorial Director Hugh Cudlipp ("If you don't like the Mirror, you don't like the human race") told the erratic success story of the paper in a book, Publish and Be Damned!, as irreverent and racy as the Mirror itself. The book's aggressive theme: "The London...

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