The Press: Free Ride

While Manhattan's tabloid Daily News and Mirror were offering to hand out $25 to $2,000 a day for "Lucky Bucks" and "Bonanza Bills"* (TIME, Sept. 21), Long Island's tabloid Newsday found a way to cash in on the circulation stunt without shelling out a single dollar. Last week, atop the page, Newsday announced:"Here Are All New York Papers' Lucky [Numbers]." Said Newsday: "Tired of lugging home [several] newspapers a day to find out how much your dollar bills are worth? ... So are we ... We're not interested in handing out thousands of dollars; we just want you to collect them....

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